📅 Prime Day lands on October 7–8, 2025. For selfcare lovers, it’s more than a shopping holiday—it’s the moment when rare, meaningful discounts finally meet the products we actually finish and re-buy.
Think of Prime Day as a reset for your routine. It happens mid-year, right when your moisturizer is running suspiciously low and your scalp oil is on its last few drops. The cart doesn’t fill with random trends—it fills with the things that quietly work. That’s the spirit behind our sale this year: no gimmicks, just real value on everyday heroes.
💸 Why Prime Day Matters for Skincare
- Right timing, real restocks: Halfway through the year, you know what you love—and what you’ll finish again.
- Signal over noise: We discount selectively during the year, but Prime Day is when we go biggest.
- Trust the price: No endless “fake slashes.” Clear, time-boxed offers that respect your budget and attention.
📊 Price Rhythm (How We Discount)
Walk through Amazon or other retailers and you’ll notice something: many stores run sales all the time. Flash promos, weekend discounts, even rolling coupons—it creates a price history that looks like a roller coaster.
Our rhythm is different: we keep prices steady most of the year, with only occasional light promos. Prime Day is the moment we open up our deepest, widest discounts—so customers know these two days are the real chance to save. No guessing games, no inflated “before” prices. Just one event you can count on.
📷 Price History Comparison: Hair Oil & Hair Gel
Here’s how our steady pricing stacks up against competitors in the same categories. Notice how our products keep stable prices year-round with a true Prime Day dip, while others swing up and down with frequent sales.
| Category | Our Price History | Competitor Price History |
|---|---|---|
| Hair Oil |
|
 Competitor Batana Oil — frequent discounts, price fluctuates |
| Hair Gel |
|
 Competitor Hair Gel — rolling discounts, unclear lowest price |
Batana Oil — steady pricing, only drops on Prime Day
Loc Star Gel — stable price, real discount on Prime Day🔎 Quick Tip: Is This Actually the Biggest Deal?
If you’re not sure whether a Prime Day price is truly special, use these fast checks right on the product page:
-
Open Rufus (Amazon’s shopping assistant) on the product page (look for the chat/spark icon).
Then ask:- “What’s the recent price range for this item?”
- “Is this the lowest price in the last 90 days?”
- “When was the last time this dropped below today’s price?”
👉 OR just type "price history" into Rufus for a quick summary.
-
Scan for coupons and lightning deals (sometimes stackable).
-
Check price-per-unit (e.g., price per fl. oz.)—especially useful for 2oz vs. 4oz oils.
- Confirm “Sold by” and “Ships from” to ensure you’re seeing the official listing.
🔥 Is This Our Biggest Sale?
Yes. This is our most comprehensive Prime Day lineup yet—centered on the formulas our community reaches for every day.
✅ Prime Day 2025 Discounts
| Product | Discount |
|---|---|
| Loc Star Lock & Twist Gel 16oz | 15% off |
| Aloe Vera Oil | 15% off |
| Batana Oil (2 fl. oz.) | 15% off |
| Rice Bran Oil 8oz | 15% off |
| Well’s Oil Herbal Mix | 10% off |
Check product benefits below👇
🌟 Product Highlights (Why These Matter)
These are some of our most popular items—the ones customers return to again and again. Each one has earned its place in routines for a reason, and Prime Day is the perfect time to stock up.
☕ Batana Oil
Coffee-like aroma, lightweight glide, and a scalp-first approach to nourishment. A few drops along your parts, a minute of massage, and locs feel stronger, softer, more “alive.”
🍃 Aloe Vera Oil
The calm of aloe without the tight, filmy feel some gels leave behind. A post-shower press into damp skin or a weekend scalp oiling ritual—both just make sense.
🛒 Go Save this item →
🌾 Rice Bran Oil
The quiet multitasker. Mix into moisturizer for a dewy seal, or smooth a drop onto dry ends before braiding. It plays well with everything.
🖤 Loc Star Lock & Twist Gel
Flake-free hold and a clean, shiny finish. The kind of control that lasts through the week without the “helmet” feeling.
🛒 Go Save this item →
🌿 Well’s Oil Herbal Mix
A balanced blend of botanicals for everyday scalp comfort. Think steady care, not overnight miracles—exactly what routines are built on.
🛒 Go Save this item →
✨ Final Note
We do occasional discounts during the year—but Prime Day is when we do the most. If your routine has been waiting for a sign, this is it. Restock the staples, save meaningfully, and step into the next season with a shelf that actually serves you.
